E-commerce: Filter Products Listing

In this article I am going to talk about different filtering options in the e-commerce web sites. Large web sites like http://www.overstock.com/ have thousands of different categories and products and it is impossible to list [...]

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Conversion Rate Improvement Experiment Step One: Collecting basic web analytics information

Today we are starting Conversion Rate optimization experiment for Kreativ Shop – online shop selling flash memory cards in Denmark. The main reason for that is to test different online marketing approaches in order to [...]

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E-Commerce optimization

We have unique experience in e-commerce optimization. Working with different shops in the electronics, cosmetics, food and gadget industries we have gained invaluable knowledge about visitors behavior and the buying process, so we can help [...]

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